NEW STORE HOURS EFFECTIVE 1-1-18
TWF(9:30AM-5:30PM), Th(9:30AM-7:00PM), Sat(9AM-2PM), CLOSED: SUNDAY & MONDAY
Call Us Today For Your 30% discount on all Frames!
Appointments are suggested
Call: (585) 442-0123
2929 Monroe Ave. Rochester, NY 14618

Archives



Pantomime


April 16, 2018

Photography MARC BAPTISTE @ Cerutti + Co. Hair DANTE BLANDSHAW @ RonaRepresents Makeup SAISHA BEECHUM @ CloutierRemix Styling ROBYN VICTORIA Manicure MAYUMI ABUKU @ RonaRepresents Model KAYLIN ROGERS @Women360 | KYRSTEN BATES @RedNYC Talent KIANA HERNANDEZ | TROY SAUNDERS Special thanks CAMILLE PARK @Splashlight Studios Pantomime Miming is one of the oldest forms of performance […]



View the EDCFDA Eyewear Design Showcase


April 9, 2018

Who doesn’t love some cool frames? The eyewear designers of the CFDA (edCFDA) came together for the first time to create a digital eyewear design showcase. The members of the edCFDA had a specific vision of how they wanted to share their work with the industry, and they did so by collaboratively creating a digital design […]



Sunglasses Spring-Summer 2018


April 4, 2018

How to look at the world this spring? Right, through fashionable sunglasses! In the new season, these are, for the most part, of decorative importance if we are talking about narrow glasses or transparent glasses. Some patterns have a mask role for a costume party, while others get vintage shapes and really sharp corners. Choose […]



Great Retro Sunglasses Collation: 2018 Fashion Trends


January 15, 2018

Retro mode is never ended and this is already a common truth. If you have already bought retro garments then it’s time to complete your guise. Surely, you should try to fill in your wardrobe with retro specs. You can try those of 70’s and 80’s and still be modish. Take your time and be […]



All The Best Statements Sunglasses From The Spring 2018 Runways


December 18, 2017

For Spring 2018, sunglasses weren’t just UV- and people-protecting accessories; instead, designers included them in their runway shows as essential statement-making elements to their collections.



The Heritage Behind Essedue Sunglasses


October 30, 2017

The brand ESSEDUE is a 50 years family brand with the experience in the optical industry and it incorporates the Italian tradition with innovation, research and technology. With a strong Italian tradition, each pair of ESSEDUE frame goes through 72 phases for about 50 days of production to create the perfect frame with handmade finishes. […]



Eyewear Trends Spotted at Copenhagen Fashion Week Spring 2018


September 25, 2017

Copenhagen Fashion Week SS18 is over and we have reviewed the eyewear trends spotted from on the fashionable girls on the streets.



Oliver Peoples Collaborates with Alain Mikli


August 14, 2017

To celebrate their 30th Anniversary, Oliver Peoples has collaborated with famed eyewear brand Alain Mikli for a colorful capsule collection. Established in 1978 with an identity rooted in art and fashion, the French brand is recognized for its unique and vivid eyewear design. Coupled with our intellectual aesthetic and discreet branding, the results are fresh and distinctive. The Oliver […]



Comings and Goings: Vintage Sneakers, T’s and Jewels


August 7, 2017

What’s old is new again. It’s tough to make it in the small retail business these days. But two area businesses recently opened with a focus of the resale model. Around the corner from where I live in Brighton, I noticed signs going up at 1494 Monroe Ave. for Eli Estate Jewelers. Robert Eli Bass recently set […]

Store Hours:

M: Closed
T, W, F: 9:30AM - 5:30PM
Th: 9:30AM - 7PM
Sa: 9AM - 2PM
Su: Closed